What do girls need in winter? Hot topics and must-have lists across the internet
With the arrival of winter, girls' demand list is also quietly changing. Combining the hot topics and hot content on the Internet in the past 10 days, we have sorted out the items and trends that girls are most concerned about in winter to help everyone stay warm during the winter.
1. Top 5 winter hot topics on the Internet

| Ranking | Topic keywords | heat index | Main platform |
|---|---|---|---|
| 1 | winter outfit | 9.8 | Xiaohongshu/Douyin |
| 2 | Moisturizing skin care | 9.5 | Weibo/Bilibili |
| 3 | Warm winter small appliances | 8.7 | Taobao/JD.com |
| 4 | winter health | 8.2 | Zhihu/WeChat public account |
| 5 | holiday gifts | 7.9 | Comprehensive network |
2. List of essential items for girls in winter
According to data from major e-commerce platforms and social media, the following are the categories of items most commonly purchased by girls in winter:
| Category | Popular items | price range | Attention |
|---|---|---|---|
| Clothing | Down jackets, cashmere sweaters, thickened leggings | 200-2000 yuan | ★★★★★ |
| Skin care | Moisturizing cream, lip balm, hand cream | 50-500 yuan | ★★★★☆ |
| Home appliances | Hand warmers, humidifiers, electric blankets | 100-800 yuan | ★★★★ |
| Accessories | Scarf, gloves, woolen hat | 50-300 yuan | ★★★☆ |
| Health care | Thermos cup, palace warmers, foot bath bag | 30-200 yuan | ★★★ |
3. New trends in winter 2023
1.Smart warmth: This winter, smart thermal products such as electric scarves and thermostatic gloves that can automatically adjust temperature have become new favorites.
2.Environmentally friendly material: The search volume for environmentally friendly items such as recyclable down jackets and plant fiber sweaters increased by 120% year-on-year.
3.Multifunctional skin care products: The most popular 3-in-1 facial cream with moisturizing, repairing and anti-sensitivity properties.
4.Light sporty style: Yoga pants, sweatshirts, etc. that combine warmth and sports functions have become new choices for winter wear.
4. Guide to avoiding pitfalls during winter shopping
| FAQ | solution |
|---|---|
| down jacket diamond down jacket | Choose high-count and high-density fabrics with a cashmere content of more than 90% |
| Skin care product rub | Avoid adding multiple thick layers and choose products that absorb quickly. |
| Static electricity troubles | Use antistatic spray and choose natural fiber materials |
| Poor thermal insulation effect | Adopt a three-layer dressing method: moisture absorption + warmth + windproof |
5. Essential tips for winter
1. In winter, the temperature difference between indoor and outdoor is large, so it is recommended to useonion style dressing, convenient to add or remove clothes at any time.
2. When choosing skin care products, pay attention to the ingredient list to avoid containingalcoholand other irritating ingredients.
3. Be sure to look for hand warmers and other electrical products3C certification, safety first.
4. Supplementation in winter should be moderate, and it is recommended to consult a professional physician to make a prescription.Personalized health plan.
5. Purchase holiday gifts in advance to avoid logistics peak periods and ensure on-time delivery.
Although winter is cold, girls can still spend it warm and comfortable as long as they are well prepared. I hope this list will help you cope with the cold winter with ease and enjoy the wonderful time in winter.
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