How to buy toys when selling street stalls? Popular strategies and data analysis on the entire network
In the past 10 days, the "street stall economy" has once again become a hot topic, especially the toy category has become the first choice for beginners to set up stalls due to their low cost and high demand. This article will combine popular discussions and actual data across the network to provide you with structured guides from the aspects of purchase channels, cost analysis, product selection skills, etc.
1. Comparison of popular toy purchase channels
| Channel Type | Advantages | Disadvantages | Suitable for the crowd |
|---|---|---|---|
| 1688 Wholesale Network | Low price, many styles | Large batches, need to be loaded | Long-term operator |
| Local wholesale market | Can be inspected, sold immediately | Intermediaries increase prices | Newbie try water |
| Pinduoduo/Taobao Special Price | Single-piece delivery, no inventory | Small profit margin | Part-time stall setting |
| Direct supply from the factory | Lowest cost | Need connections | Experienced stall owner |
2. Recent popular toy category data
According to the popularity analysis of platforms such as Douyin and Xiaohongshu in the past 10 days, the following toys are the most popular:
| Category | Popularity index | Average price (yuan) | Profit space |
|---|---|---|---|
| Decompression toys (pinching) | ★★★★★ | 3-8 | 50%-80% |
| Glowing UFO | ★★★★☆ | 5-15 | 40%-60% |
| Mini Archaeological Blind Box | ★★★★ | 10-20 | 30%-50% |
| Bubble camera | ★★★☆ | 8-18 | 35%-55% |
3. Guide to avoid pits when purchasing goods
1.Beware of the trap of "Internet celebrity hits": Some merchants hype short-term popular toys, but the actual repurchase rate is low. It is recommended to choose a combination of classic models (such as puzzles, building blocks) and popular models.
2.Small batch trial sales: There are no more than 20 items for the first purchase, and then restock them after testing the market reaction.
3.Check the certification mark: 3C certification is the bottom line, especially electric toys, to avoid legal risks.
4. References to practical cases
Hangzhou stall owner @ Xiao Chen shared: I found a Guangdong manufacturer through 1688, and purchased 200 pieces for the first time (pressure-reducing toys + luminous balloons), with a cost of 800 yuan, and recovered from the night market on weekends for two days, with a net profit of 1,200 yuan. Key points:Choose a category that is lightweight and easy to display, with a unit price of less than 20 yuan.
5. Summary
The core of selling toys in the stall is"Low cost + high turnover", it is recommended to choose small size and no after-sales pressure based on local consumption levels (such as schools focus on educational categories and business district toys). Take action now and seize the last golden period of summer vacation!
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