How to make money by making emoticons

How to make money by making emoticons

In today's age of social media, memes have become an important part of people's daily communication. Whether it is WeChat, QQ or Douyin, emoticons are used extremely frequently, which also provides huge business opportunities for creators. So, how do you make money making emoticons? This article will combine the hot topics and hot content on the Internet in the past 10 days to provide you with a detailed analysis of the various ways to monetize emoticons.

1. Market demand for emoticons

The market demand for emoticons continues to grow, especially among young users. The following is the discussion data on emoticons on popular platforms in the past 10 days:

It can be seen from the data that the production and realization of emoticons has become a hot topic, especially on WeChat and Weibo with the highest amount of discussion.

2. 5 ways to monetize emoticons

1.Platform divided into

Many emoticon package platforms (such as WeChat emoticon open platform and QQ emoticon store) allow creators to upload emoticon packages. After users download or reward them, the creators can get a share of the income. The following are the share ratios of the major platforms:

2.Advertising cooperation

If your emoticon pack has a large number of users, the brand may seek cooperation with you to incorporate brand elements into the emoticon pack. In the past 10 days, a well-known beverage brand reached an advertising cooperation of 100,000 yuan with an emoticon creator.

3.IP authorization

After creating a unique emoticon IP, you can license it to peripheral products (such as mobile phone cases, stationery, etc.). For example, the annual income of a certain Internet celebrity emoticon package "Little Yellow Duck" exceeds 1 million yuan through licensing.

4.Paid download

On some platforms (such as Telegram and Line), users can pay to download emoticons. Data from the past 10 days show that the number of paid downloads of popular emoticons can reach more than 10,000 times, with unit prices ranging from 1 to 5 yuan.

5.Live delivery

Emoticon creators can show their creative process through live broadcasts and sell related peripheral products. A Douyin creator sold emoji peripherals through live broadcast, and the sales in a single session exceeded 50,000 yuan.

3. How to make popular emoticons?

1.The topic should be close to life

The popular emoticon themes in the past 10 days include: workplace complaints, funny pets, holiday limited editions, etc. For example, the "beating worker" emoticon package has been downloaded more than 500,000 times on WeChat.

2.The design should be simple and interesting

The visual effect of emoticons is very important, and the following are the most popular design styles:

3.Promotion must be precise

After the production is completed, it can be promoted through social media, emoticon communities and other channels. In the past 10 days, a certain emoticon package successfully attracted 100,000 fans by posting a video of its production process on Douyin.

4. Sharing of successful cases

1."Panda head" emoticon package

The creator uploaded the "Panda Head" series of emoticon packages through the WeChat emoticon open platform, with a cumulative download count of more than 2 million times and an annual income of 500,000 yuan.

2."Cat Cat Bug" IP

A Bilibili UP owner licensed the "Cat Cat Bug" emoticon package to a stationery brand, with a single licensing fee of 200,000 yuan.

5. Summary

It is not difficult to make money by making emoticons. The key is to identify the market demand, design interesting content, and choose a suitable monetization method. Whether it is platform sharing, advertising cooperation or IP licensing, it can bring considerable income to creators. If you have creativity and enthusiasm, you might as well try to enter this field full of opportunities!